Gamification Books
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The following books are excellent places to start in learning about Gamification, Game Mechanics and Game Design. Books are organized alphabetically and categorized by three types: Gamification, Behavioral and Game Design.
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Gamification Books
This section is for books directly related to Gamification.
Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests
- By: Gabe Zichermann and Joselin Linder (Mar 29, 2010)
Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps
- By: Gabe Zichermann and Christopher Cunningham
Reality Is Broken: Why Games Make Us Better and How They Can Change the World
- By: Jane McGonigal (Jan 20, 2011)
Total Engagement: Using Games and Virtual Worlds to Change the Way People Work and Businesses Compete
- By: Byron Reeves and J. Leighton Read (Nov 2, 2009)
Behavioral
This section is for books that have to do with Human Behavior and Psychology and may or may not directly relate to games.
Designing Social Interfaces: Principles, Patterns, and Practices for Improving the User Experience
- By: Christian Crumlish and Erin Malone
Nudge: Improving Decisions About Health, Wealth, and Happiness
- By: Richard H. Thaler and Cass R. Sunstein (Feb 24, 2009)
Persuasive Technology: Using Computers to Change What We Think and Do
- By: B.J. Fogg (December 30, 2002)
Play: How it Shapes the Brain, Opens the Imagination, and Invigorates the Soul
- By: M.D. Stuart Brown and Christopher Vaughan
The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home
- By: Dan Ariely (Jun 1, 2010)
Game Design
This section is for game design books. Even tho it doesn't always correlate directly with gamification design, potentially a lot of concepts from traditional game design can be applied to gamification design.
David Perry on Game Design: A Brainstorming ToolBox
- By: David Perry and Rusel DeMaria (Mar 24, 2009)
Education
This section is for books that explore how games and gamification can help education and learning.
Learning by Doing: A Comprehensive Guide to Simulations, Computer Games, and Pedagogy in e-Learning and Other Educational Experiences
- By: Clark Aldrich
Learning Online with Games, Simulations, and Virtual Worlds: Strategies for Online Instruction
- By: Clark Aldrich
Rethinking Education in the Age of Technology: The Digital Revolution and Schooling in America
- By: Allan Collins and Richard Halverson
Other
Section for books that don't fit into a well defined category yet.
Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers
- By: Dave Gray, Sunni Brown and James Macanufo
The Complete Guide to Simulations and Serious Games: How the Most Valuable Content Will be Created in the Age Beyond Gutenberg to Google
- By: Clark Aldrich
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